WHO WE WORK WITH

England 2015 Rugby World Cup

Travel Demand Management and Spectator Travel Communications

September 2014 to November 2015

About the project

We worked with the organisers of the Rugby World Cup 2015 in the UK to lead the development and delivery of a Travel Demand Management programme for the Tournament.

This commission, which ran until the end of the Tournament in October 2015, saw the development of bespoke TDM solutions for each of the 13 venues across the UK, tailored to the requirements of individual fixtures.

It involved extensive stakeholder relationship management with transport operators and local authorities for each of the venues to ensure that spectators were advised effectively on their travel options and those living, working and playing in the areas around each event understand the impacts on their travel and amend their plans accordingly.

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